How to Cancel Mailchimp Subscription Plan & Free Trial

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how to cancel mailchimp
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With a reported Return on Investment (ROI) of $36 for every $1 spent, email marketing is a process that can deliver phenomenal results for your business.

Mailchimp claims to have generated an average revenue of $1,700 per campaign for its 11m+ users. Still, results aren’t guaranteed even with Mailchimp in your corner.

Email marketing is a numbers game. Mailchimp says email marketing benchmarks include an average open rate of 35.63% and a conversion rate of 2.62%. If you’re not close to hitting these numbers, stepping back and analyzing performance might be a good idea. In the meantime, learn how to cancel your Mailchimp subscription until you find a better solution.

how to cancel mailchimp subscription

How to Cancel Your Mailchimp Subscription and Account

Follow the steps below to cancel your Mailchimp account and subscription.

  1. Log into your
  2. Go to “Account & Billing.”
  3. Click “Settings” and click “Manage my Plan.”
  4. Click “Delete My Account.”
  5. Click “Permanently Delete my Account.”
  6. A pop-up will show on your screen, “Confirmation Required.”
  7. Type “Delete” in the field provided.
  8. Click “Delete Your Account.”
  9. Wait for the Confirmation.

💡 Note: Mailchimp offers a free 30-day trial of its services. There’s no need to cancel the free trial because once the 30-day period expires, you’ll be asked to provide payment information to continue using Mailchimp instead of automatically rolling into a paid plan.

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Is Mailchimp Worth its Monthly Fee?

is mailchimp worth its monthly fee

MarketWatch gave Marketchimp an impressive rating of 4.7 out of 5 stars. Forbes Advisor was more impressed by giving Mailchimp 4.8 out of 5 stars. As enticing as these scores are, you might be better off using another email marketing service.

The downside of using Mailchimp is that you’re limited in the monthly emails you can send. For example, Mailchimp’s Premium Plan costs $1,600 monthly, but you can only send 150,000 emails.

In comparison, Zoho Campaigns allow you to send out unlimited emails per month, and you’re charged based on the number of contacts you have.

Until the business gains more traction, using lower-priced email marketing software like Zoho Campaigns might be a good idea. In the meantime, you can cancel, pause, or change your Mailchimp account.

How to Pause or Change Your Mailchimp Account

If you want to put your email marketing campaign on hold, you can pause your Mailchimp account two times every 12 months. Mailchimp also has built-in features that allow you to change the type of account based on your business’s needs.

pause change mailchimp account

To pause your Mailchimp account, follow the steps below:

  1. Log into your Mailchimp Account
  2. Go to “Account & Billing”
  3. Click “Settings” and click “Manage my Plan”
  4. Click “Pause my Account”
  5. A pop-up will show on your screen, “Temporarily Pause Account”
  6. Type “Pause” in the field provided
  7. Click “Pause my Plan”
  8. Mailchimp will post a message to confirm your account was successfully paused.

Note: To unpause your account, log into your account and click “Restart your plan”

How to Upgrade Your Mailchimp Account

To upgrade your Mailchimp account, follow the steps below:

  1. Log into your account.
  2. Go to “Account & Billing”
  3. Click “Billing”
  4. Select “Monthly plans or credits”
  5. Click “Change Plan” in the “Marketing Plan” section
  6. Select your plan and contact limit
  7. Click “Upgrade”
  8. Enter your payment information.
  9. Update your tax settings, then click “Save”
  10. Click “Pay Now”

💡 Note: You will be charged a fee immediately when you upgrade to a higher plan or contact tier. For a higher plan, the fee will be prorated based on the cost of the upgraded plan.

How to Downgrade Your Mailchimp Account

Follow the steps below to downgrade your Mailchimp account.

  1. Log into your account.
  2. Go to “Account & Billing.”
  3. Click “Billing.”
  4. Select “Monthly plans or credits.”
  5. In the “Marketing Plan” section, click “Change Plan.”
  6. Select your plan and contact limit.
  7. Click “Downgrade.”
  8. Review the options and features available with your downgraded plan. If you’re satisfied with it, click the confirmation checkbox at the bottom of the page.
  9. Go to “Estimate for your future plan” and click “Downgrade.”

Note: Your downgraded plan will take effect on the next billing cycle.

How to Pause or Change Your Mailchimp Legacy Plan

Your subscription is called a Legacy Plan if you paid for your Mailchimp account before May 19, 2019. The processes for pausing and changing your Legacy Plan are the same as those for accounts under the new pricing model.

However, with a Legacy Plan, you can downgrade to a Free Plan if your contact list is below 500.

To downgrade to the Free Plan, follow the steps below.

  1. Log into your Mailchimp Account
  2. Go to “Account & Billing”
  3. Click “Billing”
  4. Go to “Monthly Plans or Credits”
  5. Click “Change Plan”
  6. Click “Free Plan”
  7. Click “Downgrade”
  8. Review the changes, then click “Downgrade” again

How to Cancel a Mailchimp Campaign

Mailchimp has a “Stop Delivery” feature that allows you to cancel a campaign just after you’ve clicked “Send.” Remember, a Mailchimp campaign can only be canceled if the campaign is sent to at least 10,000 recipients.

Follow the steps below to cancel a Mailchimp campaign.

  1. Go to “Analytics.”
  2. Click “Reports.”
  3. Look for the campaign you want to cancel, then click “View Report.”
  4. Click “Need to stop this delivery?”
  5. A pop-up will show on your screen, “Are you sure?”
  6. Type “Cancel” in the field provided.

💡 Note: Mailchimp will notify the Primary Account Contact once the cancelation is complete and the final recipient list is available.

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Frequently Asked Questions (FAQs)

1. How do I unsubscribe from Mailchimp?

To unsubscribe from Mailchimp, click the unsubscribe link on the email body. You’ll be taken to another unsubscribe page. Click the unsubscribe link on this page to complete the process.

Anti-spam laws require email service providers like Mailchimp to include an unsubscribe link in their emails. Mailchimp employs a two-click unsubscribe process to reduce the risk of accidental unsubscribes.

2. How do I remove the payment method from Mailchimp?

To remove a payment method from Mailchimp, follow the steps below.

  • Log into your Account.
  • Go to “Account & Billing.”
  • On the dropdown menu, click “Billing,” then click “Billing Information.”
  • Go to “Payment Method” and click “Remove.”
  • A pop-up window will appear: “Remove Payment Method,” click “Remove.”


To cancel your Mailchimp subscription, Log into your account and go to Account & Billing, Click Settings, and then click Manage my Plan. After you click Delete my Account, followed by Permanently Delete my Account, you’ll be asked to confirm your request by a pop-up message. Type “Delete” in the field, then click Delete Your Account.

Last Updated on June 06, 2024
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